Channel Sales Manager - Seattle, WA



Sales & Business Development
Posted on Thursday, May 30, 2024

Job Overview:

7SIGNAL is seeking a dynamic Channel Sales Manager to spearhead our channel program initiatives. In this pivotal role, you'll be the driving force in expanding our Wi-Fi optimization solutions market presence through a robust network of partners, including VARs, distributors, technology partners, and managed service providers.

Key Responsibilities:

  • Strategic Partnership Cultivation: Strategically manage a select portfolio of new and existing channel partners to achieve monthly/quarterly/yearly sales quotas.

  • Channel Strategy Execution: Create and Implement immediate and long-term channel strategies to enhance market penetration.

  • Partnership Development: Build executive relationships and nurture structured partnerships, setting and achieving mutual goals and financial targets.

  • Collaborative Planning: Lead a joint planning process with partners to establish key performance indicators, financial objectives, and critical milestones.

  • Sales Enablement: Facilitate the creation of sales and marketing tools essential for channel partner success.

  • Sales Collaboration: Collaborate with the sales, marketing, product and operations team to drive partner revenue growth.

  • Continuous Improvement: Assess and enhance the effectiveness of partner programs to boost partner satisfaction and performance.

  • Training Academy: Unsure your named partners are utilizing our online training tools and manage your users in the system.

  • Partner Onboarding: Streamline the onboarding process for new and current partners, ensuring a smooth transition and integration.

  • Teamwork: Work closely with other 7SIGNAL team members and bridge the efforts of cross-functional departments (Segment Sales, Territory Parts Account Managers, Sales Operations, Channel Marketing, Finance, Logistics and Customer Service).

  • Reporting: Regularly report on partner achievements and assigned metrics.

  • QBRs: Conduct quarterly and ad-hoc partner business reviews to ensure aligned with objectives.

  • Constant Improvement: Make recommendations regarding channel partner program tools, incentives, and go-to-market messaging.


  • Experience: At least 5 years of experience in channel sales within B2B SaaS or Networking is required.

  • Communication Excellence: Superb verbal and written communication skills.

  • Relationship Building: Proven ability to develop and maintain positive, productive work relationships with various stakeholders.

  • Education: Bachelor’s degree required.

  • Industry Expertise: A solid background in developing channel partnerships with resellers, distributors, and manufacturers.

  • Travel: Willingness to travel up to 40% of the time.

Join 7SIGNAL in revolutionizing Wi-Fi performance optimization. Embrace the opportunity to impact our growth trajectory and your career by applying for the Alliance Program Manager position today.